Digital Marketing That Turns Attention Into Opportunity

Move beyond fleeting trends. Reach the right audience and build a community of loyal brand advocates.

Let's Chat

Meet Alexis

I’m a Detroit-based digital marketing strategist with over a decade of experience helping brands grow online. From local startups to globally recognized organizations, I’ve developed audience-first strategies that prioritize meaningful engagement, measurable performance, and long-term brand impact.

Learn More
General Motors Chevrolet Buick GMC Cadillac Forbes Councils Rolling Stone Culture Council Young Entrepreneur Council Senior Executive Media Encore Michigan General Motors Chevrolet Buick GMC Cadillac Forbes Councils Rolling Stone Culture Council Young Entrepreneur Council Senior Executive Media Encore Michigan

Areas of Expertise

  • Achieving your goals takes strategy. Every social media initiative begins with a full audit: what’s working, what could be stronger, and where the missed opportunities might be.

    I evaluate competitors, identify potential collaborators, and analyze the broader landscape.

    From there, I turn those insights into a focused social media content plan designed to move the needle on your goals.

  • Social media thrives on conversation—but without thoughtful moderation, communities can spiral into chaos. Or worse: silence.

    I have experience managing large, active communities, guiding productive discussions that build trust and drive conversions.

    I also handle customer and client concerns through private messages, providing solutions, de-escalating issues, and resolving problems before they grow.

  • Social media is only one piece of a larger marketing ecosystem. I’m experienced across multiple digital channels, including search engine marketing, email marketing, influencer partnerships, print campaigns, content creation, and user-generated content (UGC).

    Because websites are often the next touchpoint after social, I also bring insight into search user experience design and search engine optimization (SEO) — ensuring the journey from discovery to conversion feels seamless.